Selling
How to sell a house at auction
Whether you’re a homeowner looking for a streamlined and efficient sales process or an investor seeking a dynamic platform, this page is designed to walk you through the steps and strategies to successfully sell your property through the exciting realm of online auctions.
Maximum exposure and buyer engagement
Selling your home through our online auction platform ensures maximum exposure to a diverse pool of potential buyers. With our innovative marketing strategies and user-friendly interface, your property reaches a broader audience. The dynamic auction environment encourages active buyer engagement, fostering healthy competition that can drive the property's value up, resulting in a potentially more favourable outcome for sellers.
Efficient and transparent process
Enjoy the efficiency and transparency of the selling process when using our platform. From listing your property to managing the auction and facilitating the closing process, our streamlined system ensures a hassle-free experience. Sellers benefit from real-time updates, clear communication, and the convenience of a centralised dashboard, allowing them to actively participate and make informed decisions throughout the entire auction journey.
Preparation
The key steps in selling via an online auction
Listing your property
Begin the selling journey by entrusting us with the listing of your property on our user-friendly platform. Our dedicated team will expertly curate a comprehensive listing, incorporating captivating images, compelling descriptions, and any additional information that highlights your property's unique features. This hands-on approach ensures your home is presented in the best possible light, maximising its appeal to potential buyers.
Set a reserve price
Take control of your auction by setting a realistic reserve price and auction parameters that align with your goals. Define the minimum price you're willing to accept and any specific terms for the sale. Our platform allows sellers to customise their auction experience, ensuring that the process is tailored to meet individual preferences and requirements.
Our expert team
Entrust the communication with potential buyers to our experienced team throughout the auction process. Our experts will promptly respond to inquiries, provide additional information, and foster positive interactions with bidders. This personalised and efficient approach allows sellers to confidently rely on our team's expertise to navigate the auction, ensuring a smooth and engaging experience for all involved parties.
Complete transparency
Experience the convenience of our Seller Dashboard, a centralised hub designed for efficient management of your auction. From tracking buyer inquiries to reviewing auction performance metrics, this user-friendly dashboard provides a comprehensive overview. Sellers can seamlessly navigate the entire selling process, ensuring that each step, from listing to closing, is streamlined and hassle-free.
Frequently asked questions about selling at auction
How is my property listed on Under the Hammer for an online auction?
Our expert team takes care of the entire listing process. Sellers need only provide necessary details, and our team handles the creation of a comprehensive listing, ensuring your property is showcased effectively to potential buyers.
Can I specify a reserve price for my property in the online auction?
Certainly. Sellers can easily communicate their reserve price to our expert team. We manage the auction parameters, including setting the reserve price, and providing sellers with peace of mind throughout the auction process.
How is communication with potential buyers handled on Under the Hammer?
Our dedicated team manages all communication with potential buyers throughout the auction process. From responding to inquiries to providing additional information, our experts ensure a professional and efficient dialogue, allowing sellers to stay hands-off.
What happens after my property recives a winning bid in the auction?
Once your property secures a winning bid, our platform’s expert team facilitates a smooth closing process. The property sale is legally bound on the fall of the electronic gavel. Sellers can rely on our support for all necessary paperwork, ensuring a successful and timely property transfer without any active involvement.
How can I track the performance of my auction and gauge buyer interest?
Sellers can effortlessly monitor auction performance through our real-time analytics and a comprehensive dashboard. View engagement metrics and gain insights into buyer interest, allowing you to stay informed and make strategic decisions throughout the auction journey without any direct involvement.
How much is your property worth?
Get in touch
We're here to help you
If you have any further questions then one of our expert team would love to talk to you personally. Get in touch with us today and experience the power of online auctions.